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Database Monitoring Alerts

Predictive Alerts

  • First Time Buyer

    Engage with first time homebuyers.

  • Cash-out

    Engage when your contact is credit qualified and can benefit from a cash-out.

  • Rate and Term

    Engage when a contact could likely benefit from a rate reduction.

  • MI Reduction

    Engage when a contact can benefit from eliminating or reducing mortgage insurance.

  • Equity

    Engage with contacts that have significant equity in their homes.

  • HELOC Activity

    Engage with contacts that are show HELOC related lending activity.

  • Max Loan Amount Threshold

    Engage with contacts that may benefit from changes in agency max loan amounts.

  • Debt Consolidation

    Engage with contacts that could benefit from a debt consolidation cash-out.

  • Seasoned Intent

    Engage with contacts the have shown intent but have yet to complete a transaction.

  • Term Reduction

    Engage with contacts that may be interested in a term reduction refinance.

Inquiry Alerts

  • Mortgage Inquiry

    Engage when your contacts are shopping for a mortgage with a competitor.

  • New Homebuyer Inquiry

    Engage with contacts that are entering the housing market.

  • EPO Warning

    Engage when your clients are shopping in their early payoff period.

Credit Migration

  • Credit Score Migration

    Engage when your contact's credit score has improved to your minimums.

  • Bankruptcy Migration

    Engage when your contact's BK has met seasoning requirements.

  • Payment History Migration

    Engage when your contact's mortgage payment history has improved.

  • Unscoreable Migration

    Engage when your contact's credit file is now scoreable.

Pre Mover

  • Property For Sale

    Engage when your contact's property is listed for sale.

  • Property For Rent

    Engage when your contact's address is listed for rent.

Why Is Database Monitoring So Great?


Cutting Edge Database Monitoring Technology

Our technology constantly scans your database of customers, contacts, leads, realtor databases or past clients.  We notify you when any of those contacts are ready for a mortgage transaction. We notify you of anyone who: just applied for a mortgage, improved their credit, listed their home for sale, or hundreds of other proven data points that predict the most likely homebuyers.

Pricing and ROI Calculator


Pre-Qualified Inbound Phone Calls & Emails

We automatically send high converting email and direct mail offers of credit on your behalf which generates a consistent stream of inbound calls and emails… so you don’t have to spend so much time doing cold outreach and prospecting.


Warm, Qualified Mortgage Leads

We send mortgage leads (ALERTS) right to your inbox on a daily basis so that you can reach out in person and increase the effectiveness of your marketing.


SoftPull - Instant Credit Pre-qualification

With SoftPull, you can give customers a way to start the process and get credit pre-qualified right from their phone. 


  • Share trackable links with referral partners so they can refer customers to you in the field.
  • Save big money on credit reports.
  • Your customers credit is accessed as a soft credit inquiry, so it won't affect their score.
  • Get new customers into your funnel 24 hours a day, 7 days a week.